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About Verdelis Investments

Verdelis Investments: Revolutionizing Ag-Tech Investing


Ag-Tech Investing: two people shaking hands

Verdelis Investments is a multi-faceted venture and growth equity management firm operated by ProAgInvest LLC and led by Chief Executive Officer and longtime agribusiness and ag-technology leader Ulrich (Bob) Trogele, PhD. At Verdelis, our mission is identifying and investing in cutting-edge ag tech that can help producers tackle their biggest growing challenges. Through strategic global partnerships and investments with innovative companies, we aim to curate a portfolio that drives advancements in ag tech while satisfying the objectives of all stakeholders.

Crucially, we also invest in companies in which the firm can help develop a smarter business model and develop an effective market access plan. In short, we’re not only investors—we’re active participants in young companies’ success.

Our track record speaks for itself. CEO Bob Trogele has enjoyed a nearly four-decade leadership career in global agribusiness at a who’s-who of publicly traded companies spanning large, medium, and small caps. Bob is joined by CFO Ralph Pastore, who brings more than 50 years of experience in finance and accounting across various industries. Adding to our in-house expertise are top-notch advisory board and consultant strategic partners who help steer the strategic direction of Verdelis Investments.
Meet Our Team

Our Thesis: A Focus on Boosting Ag Producers and Delivering Results

Ag-Tech Investing: light bulb next to plant

At Verdelis, we follow an impact-driven approach to investment that we believe is at the center of helping food producers meet their growing challenges. We seek in invest in companies with innovative technologies that have the potential to revolutionize the agriculture industry. But technology is not all. We also look for investment partnerships with companies that show economic viability, boast strong teams, have developed a market access network, offer scalable solutions, and have demonstrated paths to exit.
Our Strategy

Betting On Ag Tech

tablet next to a plant

We believe deeply in the power of ag tech to help producers answer their biggest challenges: a growing global demand for calories, nutrition, and better health outcomes, on finite farmland, with increased public scrutiny and regulation. Challenges, yes, but also a massive market opportunity. We believe sustainable solutions—strategic investments in innovative technologies, sustainable farming practices, and companies driving efficiencies within the food production supply chain—can help producers boost their productivity and economic returns, increase the regenerative health of their soil which is their single biggest asset, and lower their environmental impact.

Market Insights: Precision AgricultureMarket Insights: Green Chemistry & Biologicals

Selecting Our Portfolio, Investing . . . Then Helping to Ensure Market Access and Success

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Verdelis. The core of our very name draws on the Latin root words for green (viridis) and truth (veritas). That’s because Verdelis Investments focuses squarely on technological innovations in agriculture and the green science of growing things, and invests only in companies, products, and services with true technological potential for market success and a financial return for investors.

But that’s not all. Market access—reaching the farmgate and influencing trusted advisers who in turn influence farmers and their technological buying decisions—also is critical for young companies. While this is where many ag-tech startups tend to stumble, it’s also where we at Verdelis Investments distinguish ourselves. With our business know-how, agricultural knowledge, and industry contacts, we help ag-tech startups not only understand which solutions agricultural producers need most, we help them get a foot in the door by helping them to develop a smarter business model and an effective market-access plan.
See Our Portfolio

We Want to Hear From You

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We are Verdelis Investments: committed to the growth of technology in agriculture. We look forward to hearing from you.
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